The Neon Pack
Synopsis
The Neon Pack is a Protopian Tale which takes place in a very near future where XR technology is seamlessly fused into our everyday lives, enhancing even the most mundane of activities.
The project was commissioned by Hope Works and match-funded by XR Stories (University of York) and attempts to provoke thought and discussion regarding the development and proliferation of XR technology and content.
To date, ‘The Neon Pack’ has been exhibited at Sónar+D (Barcelona, 2023), the Immersive Futures Lab, SXSW, (Austin, Texas, 2023) and BEYOND, Cardiff City Hall (2022). An augmented reality iteration of the project was also displayed in Sheffield city centre until 2025 as part of the ‘Look Up’ AR artworks project.
The Neon Pack features original soundtrack by 96 Back on CPU Records.
Details
- Year
- 2022
- Type of project
- XR / Immersive
- Running time
- 5 min 53 sec
- Format
- 360 video
- Director
-
Nick Bax
- Producer
- Nick Bax
- Screenwriter
- Nick Bax
- Composer
- 96 Back
- Other Lead Creative(s)
- Lead Design / Animation: Dan Fleetwood
- Additional Design
- Michaela White
Categories
Production Status
Production Company
Human Studio
Nick BaxPersistence Works
21 Brown Street
Sheffield
S1 2BS
Page updates
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